«Тем-то литература и привлекает, что там доступно все, о чем в реальной жизни крепко задумаешься — и побоишься, не сделаешь»
The St. Petersburg International Book Salon is one of the largest and most significant events aimed at the full support, development and popularization of reading in Russia, as well as promoting Russian literature abroad.
The organizers of the Book Salon are the Government of St. Petersburg and the Russian Book Union.
The bookshop is run with the support of the Federal Agency for Press and Mass Communications. The operator of the Book Salon is ANO (
autonomous non-profit organization) “Petersburg Media Projects”.
The twelfth Book Salon will be held from 25 to 28 May 2017. The dates of the event are traditionally to coincide with the celebration of St. Petersburg's foundation Day to attract more visitors and the attention of the officials. The venue of the Book Salon is the Mikhailovsky Manege (Winter Stadium) and the adjacent street space - Manezhnaya Ploshchad, Malaya Sadovaya and Klenovaya Street.
The Book Salon consists of two exhibitions: the main one, located in the Mikhailovsky Manege, and the street one, located on the Klenovaya Street adjacent to the Manege.
The convenient location of the Book Salon along with a massive promotional campaign ensures its high attendance.
In terms of functional orientation the Book Salon can be divided into two components – exhibition-fair and culture-business. Within the first one, publishers and book-selling organizations showcase a wide range of books and related products and carry out trade. The cultural and business program of the Book Salon is attended by officials, heads of publishing houses, booksellers networks, Russian and international experts, writers, representatives of various funds supporting publishing projects, representatives of library and educational communities, cultural figures.
In addition, the Book Salon implements an extensive professional program aimed at training and improving industry workers' skills through communication with the leaders of the book market, participation in seminars and master classes.
For young participants playgrounds for children are organized, as well as a carnival of literary heroes and various games and contests.
Participating exhibitors of the Book Salon have unique opportunities to establish useful business relations with the largest Russian publishing houses and bookselling networks, as well as gain access to international markets by establishing contacts with literary agents, both foreign and Russian, working abroad.